• Home
  • About
  • Services Media Long Island NY + NYC New York
    • App Creation
    • Attorney Services
    • Author Services
    • Client List
    • Great Neck NY BNI Great Nextpectations
    • Local Ads On Facebook
    • Marketing Agency Long Island NYC
    • Medical Profession Services
    • Pricing
    • Production + Publishing
    • Restaurant Packages
    • Rune Works Productions >
      • RuneWorks.com
      • POWkabam Comics
      • Cyberwar Series
    • Simplicity Experts
    • Web Design Long Island NYC
  • SYNC Blog
  • Contact Us
  • Review CMO Sync
Best Marketing Agency NYC SEO Consultant Long Island Web Design


Iran Again Blocks Facebook, Twitter Proving Power of Social Media

9/17/2013

0 Comments

 
Picture
Freedom of speech is often considered a threat to governments that do not hold with democratic ideologies, and as Iran reinstated its Facebook and Twitter blockade on Tuesday, following a brief lapse on Monday, the power of social media is clearly considered formidable on the Internet.

One of the newly elected president’s platforms that differentiated him from former Iranian President Mahmoud Ahmadinejad was that Internet access, which is heavily filtered throughout the regime would be freed up. Despite Hasan Rouhani who has his own Facebook page, there had not been any freedom extended to the public until Monday’s apparent “glitch” whereby Facebook and Twitter became available for a number of hours, according to the New York Times.

The government keeps a strict firewall over the entire country, and the blockade against social media was erected again early Tuesday.

Social media has proven to be one of the fastest sources of news and information, in general, across the globe, and has also directly influenced many unhappy citizens with ways to find like-minded individuals and empower them to organize quickly and efficiently, as has been seen in the recent Egyptian revolution and the myriad forms of the American Occupy protests.

So . . . was Monday’s opening up of Facebook and Twitter really just a glitch? Insiders say the problem may have been the result of a battle between different groups inside Iran.

If you thought Facebook and Twitter were not necessary to disseminating relevant information and news far more efficiently and accurately than traditional news and media outlets, remember this: social media allows anyone direct access to the witnesses, organizers, writers, reporters, interviewers (and interviewees), as each person posting on Facebook and Twitter places their unfiltered voice onto the Internet and into the world without all of the potential mass media interests and middle-men.

For businesses and brands, regardless of the size of a company, social media is an excellent way to attract new clients, convert more sales, close more deals, and involve yourself, your brand, and your employees directly in the lives of a community where everyone can revel in their lives with you, the business, as a part of it all.

By R.J. Huneke

0 Comments

One True Way for a CMO to Judge ROI of Social Media

9/11/2013

0 Comments

 
Picture
There are social media metrics, comprehensive reporting programs from Facebook Insights to Google Analytics, and lots of engagement on the networks, but there is only one real way to tell if you are making money.

After the results of a Chief Marketer 2012 Social Marketing Survey was released recently, this Chief Marketing Officer took on the single biggest obstacle that marketers were up in arms about: judging the ROI (return on investment) for social media.

How do we unlock the magic that reveals clear and telling ROI in the green?

You have to go back to traditional marketing and sales methods. The one rule to rule them all is this: do not market on social media networks without having a tangible way to track sales leads and conversions.

Yes, this can be hard for the small business owner that does not have the money to purchase and monitor dozens of 800 phone numbers and call centers. But consider this: as long as you have a cell phone or more than one phone line, you can at least use a Google Voice account [video below] to make a unique phone number for free and link it to one of your lines and track when this unique # is used for a social media exclusive marketing campaign.

If every phone number on your Facebook ads, pages, and posts goes back to a number you do not use for anything else, then you can see exactly how many people called about your services or products from Facebook.

If you only want to see the benefits of your entire online platform, then put the unique phone number on the web site, the LinkedIn account page, the Twitter page, and anywhere else you market digitally.

Another way to track closely your ROI for social media networks is to use coupons and giveaways (there are a number of free ones out there) that are exclusive to each place that you put it. Look and see who loves the 15% off and if they got an email coupon, or a Pinterest coupon.

In this CMO’s opinion you should not be spending time and money (and time is money) marketing in social networks if there is not a tangible way to discern how much profit the digital networks generated.

By R.J. Huneke


0 Comments

Top Social Media Networks For Business & Their Connectivity

6/11/2013

0 Comments

 
Picture
Go figure, the social media networks are viable in terms of business not just in advertising, but also in providing another outlet for actually connecting people - like the business owner providing a service to a consumer - other than the old school methodology consisting of phone, in-person, or via impersonal email, Internet, television, and radio marketing.

I am not saying that traditional marketing is dead, outdated, or anything but useful for businesses and consumers wishing to find and distribute useful services. The traditional media corporations are flourishing in today’s market, and TV still does what everyone desires: drives flurries of people to pick up the phone or laptop and call or Google your product.

What is becoming more legitimate is the advocacy of spending a good amount of time as a business that is contributing and active in social media networking, and the sales and increasing bottom lines do not lie, folks.

Social Media has three huge places: #1 is Facebook, #2 is Twitter, and #3 is LinkedIn.

These are the huge social media hubs where businesses can go to really connect with an audience and build not just a brand but a community around their services and then get feedback and interaction - valuable engagement - with clients, friends of clients, and potential future clients that will go to your website, your web profiles on other networks.

Because traditional marketing has lambasted our patience by plastering every street corner with billboards, every TV show with myriad commercials, and every home and office phone number with countless soliciting, it is no surprise that many people not only do not mind being reached out to online in the social networks
(where they can voluntarily choose to play along or not), but prefer it.

Facebook provides a great source of information that is rivaling the Google search engine more and more each day, and many people, of all ages, go there to find things they are looking to learn about.

Learning about something, in this commercial society, can and does lead to a consumer acquiring services that are in some way tied to what they are looking into.

Thus, new content, more blogs, articles, and videos are being projected through 2013 and into the future by businesses that wish to give out free knowledge, blast it via social media, and then connect to anyone that is legitimately interested in their services.

This weeds out many of those window shopping, because most that will go further than retweeting a post on Twitter are probably really interested in what your business has to offer and can then conveniently go through the social network they already love to reach out and purchase this.

It is becoming more and more of a social media universe every day!

by R.J. Huneke

0 Comments

Cross Promote EVERYTHING

4/14/2013

0 Comments

 
Picture
What started out solely as a means of shameless self-promotion quickly turned into marketing, and one of the first lessons that this author came to learn was the power of being able to cross promote over numerous platforms seamlessly online.

You do not have to do be a digital media genius (though that helps too) to succeed in promoting your self or your business. What you really need to dedicate is time, energy, and an idea.

Now hold on for a second and let me explain before you tell me to stick social media and blogging where the sun does not dare to shine, because being a business owner does not allow for much in the way of expendable time, energy, or ideas; I know from experience that running a business exhausts time and energy.

But having a burgeoning business of any kind almost always certainly starts with an idea. How do you utilize your idea to make sales conversions? How do you expand upon the idea?

What cross promotion is really all about is coming up with a solid, interesting, or advantageous idea that will benefit the consumer and then getting that message out there in the world, or the marketplace if you will.

This idea can be as simple as the reason your product is better than all others, or why it is different and interesting. Use the ideas that are already associated with your market and write a rant about them in a blog. Great promotion starts with a blog online, because the keywords in the written article (words relevant to the topic) register in the global search engines, the Google’s and the Bing’s, and people can then find your location, your idea, your product when they look for something loosely related to it on the vastly intricate world-wide web of the Internet.

Are you already on Facebook for personal use? If not, get there, but make a business page to be another soapbox for your professional idea/business/product. Copy and paste a link to each blog in that Facebook box that asks you to “post” and then open up a Twitter account. Do not even worry about what you are doing on there or the fact that you do not want to spend time on there. Just post the title and link to your blog there as well.

Talk about the Twitter page and web site blog on Facebook; then do the same with Facebook and the blog on Twitter. Cross promoting your business ideas will resonate online and help people, interested consumers, find what you have to share with them.

By R.J. Huneke

0 Comments
    Picture
    View my profile on LinkedIn

    Author

    As SINC Sites are public computing labs with software tools, a knowledge base if you will, the SYNC Blog is a public house of educational information providing intrinsic insight into the art of tech, media, and business.

    RSS Feed

    Archives

    July 2017
    January 2016
    September 2015
    March 2015
    January 2015
    December 2014
    October 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    November 2013
    September 2013
    August 2013
    July 2013
    June 2013
    May 2013
    April 2013

    Categories

    All
    3.11
    7
    Ai
    Amazon
    America
    Android
    Apple
    Art
    Author
    Auto
    Bb8
    Bb-8
    Big Mac
    Bill Gates
    Bill Of Rights
    Bing
    Blockcade
    Blog
    Blogging
    Book Expo America
    Books
    Business
    Business Art
    Buy Home
    Buyhomeapp
    Ccc
    Censorship
    Ceo
    Classic Car Club
    Cmo
    Cmo Edge
    CMO Edge: Take Advantage Of Marketing Trends
    Cmos Sync Rune Works
    Cmo Sync Pr
    Coffee
    Computer
    Computer Vision
    Constitution
    Consumer
    Controller
    Conversions
    Corvette
    Crazy Beans
    Cross Promotion
    Cross-promotion
    Crowd Funding
    Customer Reviews
    Cyberwar
    Democracy
    Dos
    Droid
    Educate
    Educational
    Enrique Parilla
    Facebook
    Film
    Forcefriday
    Fred Harper
    Gadizmo
    Game Of Thrones
    Gamepad
    Games
    Gaming
    Gizmodo
    Gm
    Gmail
    Google
    Google+
    GoT
    Han Solo
    Hbo
    Human
    Industry
    Internet
    Into Darkness
    Iran
    Jeff Bullas
    Jj Abrams
    Jobs
    Khan
    Kickstarted
    Kickstarter
    Kirk
    Li
    Librify
    Linkedin
    Mac
    Market
    Marketer
    Marketing
    Marketing Business
    Marketing Trends
    Martin
    Martin Luther King
    Media
    Microsoft
    Miller Place
    Moga
    Movie
    Network
    Networking
    New York Comic Con Breaks Record
    Ny
    Ny Auto
    Nycc 2014
    Online
    Os
    Pc
    Peaceful Protest
    Pentian
    Phone
    Pixar
    Pong
    Power
    Promotion
    Public Relations
    Publishing
    Reputation Management
    Retweet
    Revolution
    Rj Huneke
    Rj Huneke Cyberwar
    Roi
    Rune Works Comic Con
    Ryno
    Sales
    Sales Conversions
    Segways
    Sem
    Seo
    Simplicity Experts
    Simplification
    Site
    Small Business
    Social
    Social Media
    Start Button
    Star Trek
    Star Wars
    Star Wars Force For Change
    Steve Jobs
    Stingray
    Stony Brook
    Tablet
    Target
    Thriller
    Time
    Top My Reviews
    TopMyreviews.com
    Tv
    Twitter
    Unicef
    Video
    Videos
    Vmx
    Walden
    Web
    Web Site
    Windows
    Windows 8
    Windows 8.1
    Windows Start
    Windows Update
    World
    Xp
    Youtube

eff, eff.org, electronic frontier foundation, digital new york, digital nyc, digital long island
seo consultant, website analysis, web design, nyc, Long Island, internet marketing agency, online marketing agency, reputation management
Conductor Searchlight, c3, c3ny, seo, seo Long Island, seo NYC, SEM, conductor certified
Copyright © 2014-2019 C.M.O. Sync a dba of Rune Works Productions Ltd. All Rights Reserved.  C.M.O. Sync Silicon Alley, New York, (646) 926 1293.
                      Contact Us  |  Web Design  |  CMOsync.com Privacy Policy
Web Site Terms & Conditions  |  NYC Marketing Long Island